Brian Roberts wants to change the way America watches television. The CEO of America’s largest cable company, Comcast, calls it the “digital promise,” and he means to deliver.
Just ask the media titans who have challenged Roberts, and lost. The man is disciplined, determined, and now, aiming for Disney, is something of a stealth mogul. The keys to the Magic Kingdom would give Brian Roberts the one thing he most needs to dominate his Comcast distribution, and that’s content. Disney, which owns ABC and ESPN, creates fully one-fifth of television programming. While Mickey and friends have declined the bid, Comcast is keeping it on the table. The broadband in your back yard, tuning in to the future of American television.
Guests:
Larry Platt, editor-in-chief, Philadelphia Magazine
Ken Auletta, staff writer, The New Yorker
and Bruce Leichtman, preisdent and principal analyst, Leichtman Research Group